Aida Direct

At Aida, we believe that being successful in business is all about making your own opportunities. And that’s the philosophy which underlines the success of our direct sales services.

As a nationally recognised direct sales company, we work with you to create a direct sales campaign that takes your business to your target market (rather than waiting for your customers to come to you). Our professional, highly trained sales team is experienced in working face-to-face with customers to generate leads and field sales in a very personal, efficient and effective manner. With over 8 years in the field, working for some of the country’s blue chip companies, our experienced management team can recruit, hire and train the right people to reflect your brand - and get results.

History

Aida commenced the provision of services in the direct sales industry in November 2002.
Since that time, Aida has quickly established a reputation for achieving a consistent volume of quality sales campaigns on behalf of our clients.
The Directors and Management of Aida have more than 50 years combined experience in delivering large scale customer acquisition campaigns for some of the largest clients in Australia and New Zealand.
Combined, these campaigns have resulted in delivering well in excess of 1,000,000 new customers for our clients.

Partnering Approach

Aida works on the “Partnership” approach to business and takes great care in understanding clients’ business and key objectives. Aida is constantly focussed on delivering the best outcomes for our clients, which is reflected in the long term campaigns that Aida is involved with.
Both Directors of Aida have also had experience in contracting and managing direct sales from the client perspective which stand them is a sound position when meeting our client’s expectations.

Capability

Aida contracts more than 250 sales people across its business and operates in every city and major regional centre in NSW, QLD, Victoria, South Australia and Tasmania. Aida also has operations in New Zealand.
Aida Direct has three separate channels to market:

Kiosk/In-Store Sales Channel: Paid casual leasing and shopping centre sites
Business Sales Channel: Approaching small to medium enterprises business-to-business
Field Sales Channel: Residential door-to-door

All of these channels can be complimented by Aida Connect call centre services (see Aida Connect for further information).

Clients

Austar have been a client of Aida Sales and Marketing for the past 7 years. During this time, Aida and Austar have built a strong relationship that has allowed both parties to develop and learn from one another, consistently setting and exceeding new sales targets.
"The efforts of the owners of Aida's contracted sales and marketing company and their sales agents have contributed to a better sales quality and lower cancellation rate than ever before. We look forward to a mutually beneficial partnership in the future as together, we bring to life the many opportunities that lie ahead for our industry and marketplace."
John Porter, CEO, Austar.

Plan International is one of the world’s largest NGO’s. Over the past few years Plan has become an essential part of the Aida for Good business and together we are forging new outcomes that are beneficial to both parties. Aida for Good’s strategy with Plan is simple and powerful, we provide Plan with ongoing regular giving donors who are dedicated to their great work. Currently, Aida is supplying in excess of 700 donors per week to Plan and we intend to continue to forge a strong and long term partnership with one of the world’s best charities.

Action Aid is an international aid agency that works in over 40 countries with immediate and emergency aid as well as long term programs to break the cycle of poverty. Action Aid works to change policies and work with governments as advocates for those who cannot stand up for themselves such as children and the underprivileged.
Aida is excited to work with Action Aid as one of our valued client partners and build a regular donor base that will support their work worldwide.

Aida are currently working with SilverCell in acquiring new customers through the residential channel.

Reading Cinemas is a well-known and loved cinema chain that provides a fantastic cinematic experience for the movie-goer.
Reading New Zealand is using the Aida Advantage card in combination with their existing marketing strategies to focus customer loyalty on repeat visits over a variety of locations across New Zealand.
The Reading campaign is focused on motivating local customers by offering a number of discounts including FREE movie tickets and an ongoing discounted price.

"We have found Aida to be refreshing, innovative and responsive to work with, acting as a true partner with us in our business growth."
David Marriner, CEO/Director, I.Contract

Energy Australia have been a client of Aida Sales and Marketing for the past 12 months. During this time, Aida have successfully managed field and events campaigns throughout NSW and QLD. Since Aida took over management of the Energy Australia Events 12 months ago, Energy Australia have consistently experienced higher quality events and lead generation than ever before.

Aida have worked with Country Energy on an Events campaign throughout Queensland and New South Wales, Aida have managed the entire campaign from event site development, advertising and lead generation, through to existing customer upgrade.

Aida have provided the staffing solutions for James Frizelles Shopping Centre promotions campaign on the Gold Coast.

Aida Managed Shopping Centre Events on behalf of child fund to raise brand awareness and acquire child sponsorships.

Aida have provided a complete solution for Fresh Water Tanks Australia including product Branding, Advertising, Campaign Development, Events and Field Sales roll out.

Contact

Telephone
07 5656 0404 or 1300 88 9292
Facsimile
07 5527 5132 or 1300 88 9291
Email
info@aidasales.com
Address
301, Level 3, The Wave, 89 Surf Parade,
Broadbeach QLD 4218
Postal
PO Box 847, Broadbeach QLD 4218